The work, plainly
What actually gets done.
Local SEO is not a mystery subscription. It's a set of jobs, done properly, that make you the obvious choice when someone nearby searches for what you do.
Google Business Profile, done properly
The map listing that wins the "near me" search: right categories, real photos of your work, reviews answered, details that match your site everywhere they appear.
Pages that answer local searches
Pages for the services you want more of and the areas you serve, written in the words your customers type, not agency filler.
Foundations Google can read
Speed, structure and the technical signals sorted quietly in the background. If the site itself is the problem, we'll say so: web design is the other half of this job.
Reported in business outcomes
You'll see what changed and what it produced: enquiries, calls, direction requests, bookings. A story about your business, not a story about the internet.
Honest about time
SEO compounds over months, not days. You'll know the expected timeline before you commit, and you're never locked in while you wait.
Nothing dodgy
No bought shortcuts that get you burnt in the next Google update. The boring, durable work, done consistently.